The Stephen Knoll New York Collection is a new concept in hair care. The result of a successful partnership between Stephen Knoll and Kosé Corporation – one of the most traditional Japanese cosmetic manufacturers – Stephen Knoll New York is a complete collection of the finest quality hair products. Stephen Knoll New York is located on Madison Avenue and attracts the most discerning clients.
Lucy Clark Communications (LCC) was commissioned to design, brand and develop promotional work for this prestigious line of hair care products. We developed the packaging prototypes, e-mail announcements, salon posters, salon literature and product brochures. Coordinated the project with Marcelo Carneiro, VP of Marketing with StyleKing, Ltd. in Bel Air, MD.
Lucy has been working with Marcelo Carneiro since 2000 developing marketing material, sales presentations, trade show displays, sampling materials for the cosmetics and hair care industries. She created beautiful product photography, developed print layouts, multi-media and marketing strategies.
Model Photography provided by SKNY